My name is David Dyer, I am an artist, skateboarder, music label
co-founder, and eCommerce professional, making strides toward a career
in UX Design & frontend web development. Born in Baton Rouge,
Louisiana, our family moved to Central Florida where I got heavy into
digital video production and DJ'ing. Eventually, my friends and I
launched a record label dubbed Prestige Music Group, still running
today. In '07, I graduated from the University of Central Florida with
a BA in Entrepreneurship. It was not long after graduation that I
relocated myself to sunny Los Angeles CA....
In early '09, I gained an entry-level position with famed LA
apparel brand, The Hundreds. Within one year, I was promoted to
eCommerce Sales Manager. As the years went on, the collections and
warehouse teams grew in size, as did the responsibilities merging
into digital marketing, merchandising, logistics, 3PL, the list goes
on. After years of building trust with executives, I was able to
position myself into a vital part of our web development team. My
input was largely considered with respect to building out
functionality for multiple website redesigns and platform
migrations. I believe this experience planted the seed that later
grew into aspirations for a career in UX Design.
In 2018 I ventured up to the Bay Area, landing in Oakland. There, I
joined up with community apparel brand Oaklandish as Operations
Specialist, working to establish and manage multiple sub-label web
shops, integrated sales channels, and help facilitate the start of
their partnership with the Oakland Roots Soccer Club. Soon I decided
to further my education by earning certification as a UX Designer
from UCBerkeley.
Enter COVID. I have relocated once again, now residing just outside
of Atlanta GA. Lately, you can find me offering freelance design
services while enrolled at GA Tech coding bootcamp for the fall
term, putting all the pieces together. Reach out, get in touch, and
let's start a project together!
EXPERIENCE
UX/UI DESIGN INTERN // PEPPER SQUARE
2021
Developed web and mobile screens for a range of in-house and
client side projects.
Created prototype demos to present user flow, featuring device
mocks and micro-interactions.
Contributed multiple illustrations to support blog article content
in visual design.
FREELANCE UX DESIGNER // 530 MEDIA LAB
2020-2021
Led mobile application UX Design from concept to prototype.
Produced the Color Selector & Profile Selector mobile applications
--c/o Vinyl Visions; a leading supplier of vinyl door & window
trim.
Delivered fully narrated product demos to technical, business, and
creative stakeholders showcasing functionality and value.
ECOMMERCE OPERATIONS MANAGER // OAKLANDISH
2018-2020
Directed enhanced end-to-end eCommerce operations for prominent,
Bay-Area apparel brand housing up to 7 sub-label or 3PL product
lines, simultaneously.
Independently published/merchandised all web shops, handling
fulfillment, logistics, and CRM for each brand through a
streamlined, omni-channel approach.
E-COMMERCE SALES MANAGER // THE HUNDREDS
2009-2017
Effectively spearheaded online sales activity for this
quintessential, lifestyle-apparel brand; publishing all
collections/collaborations, in tandem with the launch and analysis
of digital marketing campaigns.
Hired, trained, and managed team up to one dozen, while scaling
processing yield nearly 400%
Successfully executed multiple dashboard migrations, platform
integrations, and website redesigns; serving as liaison to
third-party development agencies.
CO-FOUNDER & CREATIVE DIRECTOR //
PRESTIGE MUSIC GROUP
2007-Present
Impassioned director of established record label featuring music
catalogs available in both digital and physical formats.
Established web presence across key platforms, coupled with a
comprehensive rebranding initiative.
Launched partnership with Triple Vision Record
Distribution--Rotterdam, to break into European market.